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Lookalike Watch · Brand impersonation alerts

Know when someone registers a domain that looks like yours

Fraudsters register names like yourcompany-invoices.com or y0urcompany.co.uk to fool your customers and staff. Lookalike Watch checks hundreds of these every day, searches HTTPS certificate logs for your name, and emails you when one appears or starts sending email.

Start free Watch a run

Free: see your 2 most serious lookalikes in full. Book a call to see them all.

ChecksTypos and swapped lettersLookalike charactersOther endings (.com, .net, .co…)Brand + login, invoice, support…HTTPS certificate logs
38%
of UK businesses experienced phishing in the last 12 months, and 12% were impersonated in emails or online.Source: DSIT, Cyber Security Breaches Survey 2025/26 (opens in a new tab)
28,212
registered lookalike domains imitating just 20 of the world's most visited websites, with up to 13% of possible variants already taken.Source: Decodo study, reported February 2026 (opens in a new tab)
6,200
domain name disputes handled by WIPO in 2025, a record and up 68% since 2020.Source: Reported by SecurityBrief, February 2026 (opens in a new tab)

How it works

From set-up to the first alert

  1. 01

    Add your domain

    Your main website domain, plus any others you own so they never alert.

  2. 02

    We build the lookalikes

    Hundreds of variations: typos, swapped and doubled letters, 1 for l, rn for m, Cyrillic letters, other endings and names like yours-login.com.

  3. 03

    Daily checks

    Each one is looked up in DNS every day, and certificate logs are searched for any new HTTPS certificate containing your name.

  4. 04

    An email when it matters

    Only when a new lookalike appears, or an old one gets a website, email or a fresh certificate.

Live demo

Watch Lookalike Watch work

A real run, step by step, using sample data for a fictional company.

Lookalike Watch · Daily lookalike domain checkRunning
Sample data for a fictional company
LOOKALIKES OF TIDEWELL.CO.UK
2urgent today
tidewel1.co.ukEmail
tidewell-invoices.comNew certificate
tidwell.co.ukWebsite
tidewell.netParked

What you get

Built for the job, nothing extra

Find them early

Spot the domain before the phishing email

Most lookalikes are registered days before they're used. A new registration, a new HTTPS certificate or mail servers being set up are the warning signs.

  • Typos, lookalike letters and other endings
  • Brand plus words like login, invoice and support
  • Certificate logs catch names no list would predict
Know which matter

Urgent, watch or parked

A lookalike that can send email is a direct invoice-fraud risk. One with a website may be a fake login page. A parked domain is noted and watched quietly.

  • Email set up: urgent
  • New certificate in the last 30 days: urgent
  • Website only: watch. Nothing set up: parked
No noise

Mark it once, never hear about it again

Some lookalikes belong to you or to an unrelated business. Mark them as not a concern and they stay listed but never alert.

  • Your own domains left out
  • One email per day at most
  • Who-registered-it lookup for reporting

Who it's for

Made for the people who get the blame

“A supplier or customer gets a convincing email from a domain one letter off yours, asking for payment to new bank details.”

  • Warned when a lookalike gets email
  • Time to alert customers
  • Evidence for your bank

Industry references

The standards and research behind it

Cyber Security Breaches Survey 2025/26 (DSIT) (opens in a new tab)Phishing and impersonation are the most common attacks on UK businesses.NCSC: phishing guidance for organisations (opens in a new tab)How to defend your organisation and staff against phishing.Certificate Transparency (opens in a new tab)Why every public HTTPS certificate is logged where anyone can search it.ICANN registration data lookup (opens in a new tab)Find a domain's registrar and abuse contact to report it.

Security and data

Careful by default

Passive checks onlyWe look up public DNS records and public certificate logs. We never visit, scan or contact the lookalike sites.
Nothing to installNo access to your email, website or DNS settings is needed.
Not a takedown serviceWe tell you what exists and how risky it looks. Reporting and takedowns are done by you, the registrar or the host.

Operated by Cloudly Move Ltd in the UK. See our privacy notice.

FAQ

About Lookalike Watch

Does it find every lookalike?

No tool can. It checks the most common tricks (several hundred names) and searches certificate logs for your name. It won't see a lookalike with no DNS and no certificate, or one using a completely different name.

Is every lookalike malicious?

No. Many are parked, held for resale, or belong to an unrelated business with a similar name. That's why each one is rated, and you can mark any of them as not a concern.

What should I do when I get an alert?

Warn staff and customers not to trust email from that domain, and don't open the site. If it's impersonating you, report it to the registrar using the ICANN lookup link. You can also report phishing to the NCSC at report@phishing.gov.uk.

How often is it checked?

Every day. You can also check again on demand, once an hour.

What does it cost?

Free accounts see their 2 most serious lookalikes in full and a count of the rest. Book a 30-minute call to see every lookalike, with mail servers, certificates and who registered them.

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See who's imitating your domain today

Start free and see your 2 most serious lookalikes in under a minute.

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